Lorikeet, which sells AI customer concierges to regulated businesses, launched Dreamweaver on November 4. It gives each of a company’s customers a personal AI account manager that works toward a goal the company sets.
What happened
A business picks a goal such as activation, retention or lifetime value. Dreamweaver then checks in on a schedule and whenever something changes, such as a drop in product usage or a stalled sign-up funnel. It can message the customer on voice, SMS or email, create a task for the team, or do nothing. It keeps each customer’s history, learns when they reply and how they like to be contacted, and applies what works for one customer across the account base.
Lorikeet says every message is checked against contact hours, limits and consent, and that a holdout group measures the impact. The product is available now, and the first 100 sign-ups get $1,000 in free credits.
Why it matters
Lorikeet’s pitch is that dedicated account managers have gone to enterprise B2B accounts and luxury brands because of cost. At PayJoy, a lender to underserved consumers in emerging markets, early results show 30% more new customers used their credit line within 14 days. The release gives no group size or test period. Hims SVP International Tim Doyle is also quoted saying goal setup is fast and easy.
Customer success teams are getting similar tools from larger vendors. We covered Salesforce’s agreement to acquire Cresta and the resolution rates in ServiceNow’s Q3 release.
What to watch
Steve Hind, Lorikeet’s co-founder and CEO, said: “Our customers set the goals and the guardrails.” In our reading, the holdout group is the part to test first. Ask to see a holdout result on your own accounts before the agent contacts anyone at volume, and set the contact limits yourself.
Source: Lorikeet, PR Newswire
